There is a variety of ways to effectively communicate a message. There is written, oral, performed, artistic, and even body language. More often than not, the size of the impact a message will have depend on the audience the message is for. Both oral communication and text can be extremely successful, but in different ways.
Written text is accessible to anyone. It can be translated and mass produced to reach masses and it can be preserved for generations. Religious references are a perfect example of this. The Bible is one of the most widely dispersed books to this day and the Qur’an has been preserved in its original form for thousands of years.
On the other hand, there are downsides to written communication as well. For example, text is often written with a bias that may get lost when read. There are also tones that may be missed, such as sarcasm. Many times the reader may interpret someone’s writing from their own perspective based on their mood.
Oral presentation has been practiced for as far back as communication forms can be traced. From folklore to politics, public speaking has been an art form. The right tone of voice and word choice can be the difference of complete persuasion or retaliation. Seeing someone speak can also be effective because body language can have an immense influence. Another advantage of oral communication is that it can be delivered immediately. With today’s technology, verbal communication is just a click away.
Unfortunately oral presentation can be misconstrued. If a speech is not recorded, the reliability is jeopardized. It is up to the audience to communicate with accuracy which is rarely consistent.
Overall the efficiency of both oral and written communication depends upon the communicator, their desired message, and how they need the message conveyed.
No comments:
Post a Comment